About us

In 2009, Ryan Porter developed an innovative event ticket sales system for a Tiësto world tour, sparking a business that generated up to $64 million annually for over fourteen years. We came together as a team as the business expanded, going from a tiny startup to a department within a large multinational corporation, Tao Group Hospitality. We have worked cohesively for more than a decade, safeguarding an impeccable record in reliability and security.

Throughout our journey, we not only integrated various third-party platforms—including Salesforce, Marketo, Salesforce Marketing Cloud, Mailchimp, and Paytronix into our system but also successfully navigated through multiple technological revolutions. From embracing cloud computing to harnessing serverless architectures and deploying artificial intelligence applications, we continuously adapted and innovated while maintaining operational excellence and security. Even amidst rigorous audits from top-tier firms and scrutiny from our parent company, Madison Square Garden Entertainment, our innovative approaches to service management maturity and risk management consistently earned approval.

Our endurance over more than fourteen years is a testament to our commitment and capability in preventing business interruptions arising from downtime, software malfunctions, security incidents, or data losses. The hackers never got us, despite being a prime target. When a catastrophic failure struck an entire AWS data center, we relocated the entire system to a new data center within hours, ensuring that ticket scanning at nightclubs proceeded without a hitch. We have navigated through massive DDoS attacks, primary database server failures, silent failures in third-party systems, and everything else you could imagine. We always kept the revenue flowing. Then we smoothly handed it off to the next team with no business interruption or impairment.

Our Mission

Deliver reliable, secure, and efficient business solutions using collaboration between human and artificial intelligence in every aspect of development and operations. We build systems that keep working when nobody is watching.

Our Values

• Prioritize Solutions Over Tools

  Investing in products and services only delivers business value if you're in the business of products and services. We're in the business of solutions.

• Focus on Business Logic

  The only code you should be writing is the business logic that solves real problems. Don't waste time reinventing wheels.

• Continuously Improve

  Enable rapid, iterative change through CI/CD and DevOps—then let the systems improve themselves. Self-optimizing classifiers and self-steering agent systems get better from production feedback without waiting for an engineer to notice.

• Implement Infrastructure as Code

  Leverage DevOps to implement Infrastructure as Code, and MLOps and LLMOps to do the same for the models. Every part of a production system—including training runs and evaluations—should be created by code so it's reproducible, not clicked together by hand.

• Commodify AI Models

  Treat AI models as replaceable, not magic black boxes. In a world with no moats, don't invest too much in any given castle.

• Optimize Resource Usage

  Balance efficiency with cost-effectiveness. When intelligence is cheap, the goal shifts from conserving compute to conserving context and cognitive load.

How We Build Today

The AI era doesn’t remove the need for operational excellence—it raises the stakes. We use a cybernetic approach: clear intent, layered safeguards, and production feedback loops that continuously harden the system. Read more in Cybernetic Development.

Spinoffs

Running AI agents all day created a problem of its own: the bottleneck moved from writing the code to monitoring and steering the agents running it. Sitting in front of a terminal all day is not the answer. That workflow problem became a hardware venture. We spun up Anthus Microelectronics to build the desk displays that grew out of it — handbuilt microelectronics running a custom handbuilt (AI-assisted) OS, real and handmade even where AI accelerated the build.

The first product is B0rd: a standalone LED-matrix desk display for glanceable information — launch countdowns, agent status, notifications, an idle clock — that you can read from across the room instead of a screen you have to sit in front of. Matching units even stay in sync without pairing or a hub. See the B0rd solution page, visit b0rd.info for the product site, or browse the Etsy shop.

Now, we bring our depth of experience and technical agility to your projects. What can we develop and operate for you?